TRESemmé x SimpleeBEAUTIFUL Launch Texture Education Program
SimpleeBEAUTIFUL has teamed up with top styling brand TRESemmé to offer training opportunities to hair professionals across the US. The Texture Certification Program was designed to further develop licensed stylists in the areas of professionally treating textured hair types.
The Inspiration:
*TRESemmé’s Hair Bias Report found that 86% of Black women had difficulty finding consistent, high-quality hair care at salons for their hair type
*65% of professional stylists wish they had more training options focused on textured and coily hair
*No state cosmetology licensing offices demand a basic grasp of textured and coily hair care
*There is a shortage of shortage of stylists with the professional skills to service a wide range of hair types.
Program developers Diane Da Costa of SimpleeBEAUTIFUL CurlyTextured Academy, Celebrity Stylist Lacy Redway and TRESemmé ambassador Nai’vasha have established and end goal to certify 1000 stylists by the end of 2022. The initiative further aims to close the training gap and increase representation of diverse talent in the US.
Partnering with TRESemmé not only brings awareness to this industry-wide issue of hair discrimination but will introduce this much-needed skillset to more stylists nationwide.-Diane Da Costa
Certification completion will focus on 3 skillsets:
Texture Fundamentals, Perfecting the Textured Cut & The Art of Textured Styling
Upon completing all 3 courses, stylists will receive a certification in texture hair care, in addition to a listing in TRESemmé’s online directory of trained stylists.
Registration is currently open to licensed US stylists for a limited availability of seats on a first come, first serviced basis. The deadline to register is May 31. For complete details and a list of qualifications visit TRESemmé